FFWD.PRO was first announced in early April of 2012. From that moment on, it was the conference every web professional in or not far from Croatia was talking about. You just knew we were in for something special just by skimming through the lineup. I’m happy to say I was one of the lucky ones who were able to book a place and attend two days of web geekiness in the heart of Zagreb in June.
I arrived a day early for the conference, which gave me a bit of time to meet some of the FFWD.PRO folks and check out the venue. The Antunović Congress Centre was a perfect setting, answering to all the needs of 120 web people.
After the close-up, there was an after party with a couple of drinks on the house where everyone could hang out and relax in the evening hours.
The second day offered four workshops held in small groups. A wide range of topics were covered, including hand-crafted front ends, strategic UX, content strategy and mobile UI. The expert lineup included Leisa Reichelt, Relly Annet-Baker and Croatia’s finest, Goran Peuc and the Blagonić brothers, Emanuel and Lucijan.
Talks and workshops like these can only leave you inspired, fired up and ready to change the world, change it for the better and change it right now.
Who made all this hard-to-forget stuff happen? As always, it’s all about the people. From the organizers Marko and Irena from Creative Nights (super nice folks!1), to the star speakers, to the staff members and of course the attendees, everyone I’ve met was friendly, all smiles and really nice to talk to. This made the breaks between the talks just as fun as the talks themselves, because you could chat with your peers (or idols!) over a nice cup of coffee just outside the conference room. Lunch was another great chance to catch up and chat, and I again must give the organizers a big thumbs up for going through the trouble of thinking out who to sit whom (oh, and thanks for sitting me with my hero Andy Budd ;)).
I hope I get to see all the lovely FFWD.PRO people again next year and meet a lot of new faces as well. It will be hard to top, but I have no doubt 2013 will be just as good as 2012, so see you in Croatia!